The Customer Data Platform (CDP) has been recognized as an essential tool for brands across every sector. In the quest towards unlocking the potential of their customer information The first step was to put all the data organized. The CDP can help and is the best place to store and manage all of your information […]
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In collaboration with Sitecore, Econsultancy has launched an updated report called Financial Service Focus: Can companies respond to customers’ new-level expectations in the digital age? – exploring challenges and opportunities facing firms operating in the field. Based on a poll of 201 senior executives from the financial sector and 155 respondents from different industries The
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