The most frequently asked concern of a lot of business owners is When will this shortage of labor end? Although recent figures provided by the U.S. Bureau of Labor Statistics have shown considerable improvement–American employers have added 850,000 jobs in June 2021, well above each of the previous months–hiring managers are still fraught with the challenge of finding candidates that want to work.
If you take a close look at the latest employment statistics There are some indications that are a bit unsure if it is true that the United States is truly in the midst of a shortage of labor. If the country were in a dire need of skilled workers, employers would just increase their salaries to draw more candidates into their business and address the problem. However, in my opinion, America is battling through something much more complex than the typical shortage of talent. In today’s world, “pockets” of labor shortages, as opposed to a broader shortage of talent–have a negative impact on businesses across the country since candidates with niche skill sets are harder to come by.
How can companies overcome these shortages in labor while acquiring the people they need to run their businesses? Here are a few methods to help your business attract and keep employees despite the current conditions in the labor market.
Concentrate on brand awareness
This is applicable to the current and future employees as well as prospective. The employees should be able to clearly define your brand’s identity and know the mission of your business. Your employees should be your brand ambassadors, actively representing your business every day. Additionally, the delivery of a positive experience for candidates throughout the process of acquiring a new employee will enhance your image with prospective candidates.
Highlight differentiators
You should be able to provide complete details of what your company is doing to differentiate it from the crowd. What is your strategy for coming up with innovative ideas to beat your competitors? What is your strategy to conquer obstacles and meet your objectives? Informing potential employees about the ways your business is staying modern is crucial to recruiting success.
Use innovative technologies or platforms
People will want to find out more about the technology and systems that run your business. From cutting-edge technology to programming language, and much more, make sure you include a lot of information on the platforms used by your company in its daily operations. If your business runs on outdated or archaic platforms, then make the needed changes to bring them up-to-date. This will also help to draw people’s interest in the recruitment process.
Good Feedback culture
Are you looking to keep employees at your business? Let them have a place to voice their opinion on urgent workplace issues. They should be able to speak with senior management on items they wish to see changed or added to your company. Conduct monthly or biweekly pulse surveys to get valuable feedback and keep your employees enthusiastic and focused within their job roles.
Give work-life balance due importance
In the current job market, job seekers are looking for an employer who “walks in the footsteps” in terms of working-life balance. Nobody wants to commit their whole time to their career. So, be prepared to demonstrate how your company can enhance your employees’ wellbeing, both physical and mental. Show instances of ways that you help your employees during good and bad times. The use of a hybrid or remote work schedule will definitely promote a more balanced work-life.
Provide attractive benefits and salary
It is a good idea to increase employee engagement and retention, businesses must combine market-leading salary with an extensive benefits package. One of the key elements in this equation? An 401(k) match. If your employees do not contribute to their retirement accounts, you might have a difficult time with your recruitment efforts. If you decide to implement either a partial or dollar-for-dollar match, make sure the perk is part of any benefits program.
Have quick hiring process
Companies must take action quickly in this competitive market to ensure they do not lose top talent. Instead of spending weeks organizing interviews or discussing with internal stakeholders, speeding up the hiring process in general is essential to ensuring the success of talent acquisition. Once a candidate has applied to one of your jobs Contact the candidate to conduct initial screenings and interviews. Be sure that prospective candidates are able to be fully absorbed during the recruitment process to decrease the chances of competing opportunities being thought of.
Summary
In the wake of the outbreak that is currently sweeping the world, Acara Solutions’ team Acara Solutions have been developing custom recruitment and talent acquisition plans to help clients deal with the challenges of adversity to talent. I am hoping that, by using these strategies, you will be more successful at finding and keeping top talent that will add value to your company.
